Hala Mobility is India’s first gen-AI enabled e-mobility aggregator platform that offers an integrated solution for end users to choose from a range of EV fleet, gives access to charging and service networks and to businesses and fleet operators an easy-to-use dashboard to electrify and optimize their fleets.  

The idea for Hala Mobility took root during Dr. Srikanth Reddy‘s time as a PhD student at Universidad Politécnica de Madrid (UPM). While deeply immersed in his thesis on “Multimodal Shared Mobility and Its Implications on Urban Planning and Smart Cities,” Dr. Srikanth became acutely aware of the growing challenges urban environments face—rising congestion, pollution, and the pressing need for sustainable transportation solutions. 

His research journey was marked by a keen exploration of how integrated mobility solutions could transform urban landscapes. Dr. Srikanth’s academic work delved into the potential of technology to revolutionize transportation, making it more efficient, accessible, and environmentally friendly. The thesis highlighted how multimodal shared mobility could play a pivotal role in reducing carbon footprints and enhancing the quality of urban life. This realization and his passion for sustainability and innovation sparked the idea for Hala Mobility. He envisioned a platform that provided convenient and affordable e-transportation options and leveraged cutting-edge technology to create a positive environmental impact. 

Inspired by the potential for transformative change, Srikanth embarked on his entrepreneurial journey, founding Hala Mobility in 2020. His vision was clear—to revolutionize transportation in India by promoting the use of electric vehicles and implementing a free-floating vehicle-sharing model. 

Since its inception, the platform has experienced rapid growth, expanding from 100 fleets in a city in 2020 to 3,000 fleets in 6 cities by 2024, with plans to further scale to 200,000 fleets across 99 cities by 2030.  

Hala Mobility has partnerships with various stakeholders in the e-mobility ecosystem, including OEMs, fleet operators, battery-as-a-service providers, charging point operators and financers/lenders/insurers. The company’s key features include predictive maintenance, optimized vehicle allocation, and tailored customer solutions to enhance uptime and reduce operational costs.  

Hala Mobility caters to diverse consumer segments, including gig workers, offline commerce, at-home services, consumer services, and urban commuters offering customized subscription plans based on their range requirements and monthly incomes. The company’s vision is to create a circular economy for mobility by leveraging leasing, predictive analytics, and repurposing.  

The rapid growth of Hala Mobility is a testament to the increasing adoption of EVs in India, with the overall share rising to 6.38% in 2023 from 1.75% in 2021, across sectors like 2W, 3W, PV, and CV.  

After participating in the Incubation Program for Mobility Startups at NSRCEL, Hala Mobility experienced substantial growth and development. Post-incubation, they achieved significant milestones in fleet expansion, geographic growth to 3 new cities, a 30% increase in monthly revenue, and the launch of new features in their Gen-AI platform. The program helped them foster an innovative mindset, improve product development processes, and refine their business model for scalability. It also enabled them to establish valuable connections with industry leaders, technology partners, potential investors, and government bodies.  
Incubation Program for Mobility Startups is helping early-stage startups in MVP/ Paid pilot to scale up stage working on technology-based innovations that can be applied in the Automobile and Mobility sectors. The program’s content is tailored to meet the individual needs of each startup participating in the program. The startups receive guidance on regulations, workshop interactions, shared learning and extensive business growth opportunities. In addition, startups will be getting exclusive access to domain experts from Maruti Suzuki, IIMB resources and investor connects in the mobility space. At the end of the program, select startups get an opportunity to do a Paid POC with Maruti Suzuki.

Hala Mobility’s innovative approach to addressing the high TCO for riders and gig workers, combined with its partnerships and technology-driven features, positions it as a key player in India’s e-mobility transformation.