Maruti Suzuki - NSRCEL Incubation Program for Mobility Startups
Maruti Suzuki - NSRCEL Incubation Program for Mobility Startups
Applications are now open for Cohort-5!
Register Your Interest
*Note - This form is only for expressing interest in the program. The actual application form is the final step in the registration process.
Register Your Interest
*Note - This form is only for expressing interest in the program. The actual application form is the final step in the registration process.
NSRCEL is partnering with Maruti Suzuki India Limited, India’s largest auto OEM, to support startups building digital technologies and mobility innovations for the automotive sector. This 6-month incubation program is designed for tech and mobility startups at the MVP/paid pilot–scale-up stage.
Program Highlights
Paid PoC with Maruti Suzuki
Selected startups will get the opportunity to secure a paid PoC with Maruti Suzuki, depending on the viability of the product use case
Access to Domain Experts
Mentors, industry experts, and professionals from diverse fields guide startups, fostering skill development and steering ventures towards success
Investor Connect
Tailored investor engagement and personalized portfolio support throughout the fundraising journey
Prizes Upto ₹1 Cr
Selected startups will get a Maruti Suzuki car and an opportunity for international immersion
Guidance on Regulations
Expert interventions that simplify and make accessible the complexities of navigating regulatory landscapes
Need Assessment & Mentoring
Thorough analyses to identify key challenges, followed by targeted mentoring support from subject matter experts, industry veterans, policy analysts, and experienced founders to help overcome critical bottlenecks.
Program Impact
Ventures Engaged
Startups engaged in PoCs with Maruti Suzuki
Direct jobs created by entrepreneurs
External funding raised by startups
External funding raised by startups
Business Partners
Program Eligibility
To be part of this exclusive program, you must:
Should be in operation for less than 10 years
Should be recognized by DPIIT as a startup
Should be a technology based company
Should have an annual turnover under ₹100 crore
Sectors In Focus
From enabling digital technologies and data-driven solutions to mobility innovations beyond vehicles, we support startups building innovative business models aimed at improving the mobility ecosystem across the following sectors and beyond-
Green Manufacturing
- Manufacturing Circularity Materials
- Logistics & Manufacturing
- Sustainable Packaging
- Merchandising
Mobility/Mobility Infrastructure
- Traffic Management
- Transport Management
- Urban Mobility Planning
- Rural Mobility
- Last Mile Connectivity
Vehicle Technology
- Autonomous Mobility
- Connected Cars
- Vehicle Diagnostics
- Advanced Driver Assistance Systems
- Shared Mobility
- Infotainment Systems
- Quantum Computing
- Vehicle Safety
Digital Transformation and Industry 5.0
- Big Data Analysis
- Data Business / Data Monetization
- Generative/ Causal AI
- Natural Language Processing
- Fintech
- Warehousing
- Supply Chain
- Predictive Maintenance
- Data Security
- IoT
- SaaS
- Innovation in retail
Clean Technology
- Carbon Capture, Utilisation & Storage
- Air Quality Management
- Hydrogen Fuel Cell Technology
- Sustainable Biofuels
- Synthetic Fuels
- Energy Storage
- Energy Efficiency
- Vehicle-to- Grid
Submit your application here
Selection Process
Step 1
Application Submission
Step 2
Application Review
Step 3
Panel review with NSRCEL team & Mentors
Step 4
Panel Review with Maruti Suzuki Team
Step 5
Pitch Day
Step 6
Onboarding into the Program
Step 4
Panel Review
Step 5
Onboarding into the Program
Who are the mentors guiding you?
Dr Bhaskar Harita
Consultant, Founder/Advisor@Cita.ai
Krishna A
Leadership Coach / Independent Director / Start-up Mentor / Consultant / NGO Advisor
Malavika R Harita
Resident Mentor@NSRCEL, Founder & CEO@Brand Circle.
Prasanna Krishnamoorthy
CEO and Co-founder, Upekkha
Sri Krishnan
Consultant, Start-up mentor, Former Senior Vice President@Bosch
Umesh Nagarajaiah
Leadership Coach, Mentor, Consultant.
Vinod Chandramouli
Co-founder
Who are the experts guiding you?
Testimonials
Ecosystem Partners
