Do you hang up on tele-callers?

Do you hang up on tele-callers?

“There is no easy way of letting go your self-esteem and ego to make a call to a random person at a (carefully calculated but still very much) random timing” Of course the answer in your head must have been an unapologetic YES. Because on an average we...
Lessons from setting up a sales booth for the first time

Lessons from setting up a sales booth for the first time

“Standee — check, Brochures — check, Marketing video — check, Dresses — check, camera- charged, sales pitch — prepared and feedback forms printed.“ That was my idea of how sales booth at conferences work. But as any other sales plan — this one trashed too.But lets...
A world without a written word

A world without a written word

I was immensely touched by the work that i-Saksham does, and it is directly linked to my fascination with whether curiosity is born from knowledge, the opposite, or a bit of both. i-Saksham renders this conundrum irrelevant, in that it teaches young adults to...
Building the colour Palette

Building the colour Palette

Anthill Creations a part of our social incubation program is making playgrounds more accessible to children from underprivileged backgrounds. Over the last one year everyone who visited NSRCEL was accustomed to seeing the anthill tyres in a selected colour scheme of...
AIRIM – Behind The Scenes Of A Successful Start-Up

AIRIM – Behind The Scenes Of A Successful Start-Up

Sujoy Chaudhary, the founder of AIRIM funnily puts it, “My experience with starting AIRIM was like a video game. It started at Level 0 and got to the next level, one after another.” He further added, “We chose the name AIRIM because all the companies with the word...